Paragraph Writing Style Prompts for Creating Content Briefs | Website Content Brief at SEMrush, we believe that creating the most detailed content briefs possible is your best bet if you have something particular in mind that you’re looking for. We have combined our expertise in content creation, content outsourcing, and product development to provide you with advice and best practices for creating the perfect content brief. We’ll walk you through the different criteria that we believe should be included in a content brief, and explain how and where to include them to achieve the best result possible.
The average content length for Google’s first page results is around 810 words, according to a 2018 SEMrush study. The same study recommends an average content length of 1137 words for better ranking. That being said, content length can only be a factor in your page’s success if the content is also comprehensive and focuses on the topic (keyword) you want to rank for.
Keywords are an absolute must in your content brief. Otherwise, how will a writer know which keywords you want your piece to rank for? It’s always a good idea to conduct keyword research before you give your writer the list of keywords you want to rank for.
It’s entirely possible you’re reading this, screaming internally, “By the time I’ve done all that, I could have written the damn thing myself.” But much of this can be done well in advance. The background information about a company, its audience, and how it speaks doesn’t change. You can pull all those resources into a one- or two-page document, add some high-quality previous examples, throw in the templates they’ll need, and bam! You’ve created a short, useful briefing package you can provide to any new content creator whenever it is needed. You can do this well ahead of time.
Finding simple creative brief examples online can be quite hard as many companies hide them behind a paywall and can lead companies to struggle with finding a good website content brief template. Good news is that here at FatRank, we have created this great short video which provides you with a great content brief for getting the google featured snippet. In addition, you can also use this creative brief template to help with your social media content brief template and finally see some great content brief examples!
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00:00 - Intro
00:05 - Paragraph writing style prompts
00:26 - Creative brief template
00:47 - Simple creative brief examples
01:20 - Content marketing brief template
01:41 - Outro
simple creative brief examples
social media content brief template
content brief examples
content marketing brief template
creative brief template
website content brief template
Paragraph Writing Style Prompts for Creating Content Briefs
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