How to Check Competitors' Google My Business Review Attributes
GMB Crush | GMB Audit Tool
GMB Crush is a Google my Business Audit Tool that reverse engineer your Google My Business competitors’ success in a couple of clicks.
The Chrome Extension is available here: can divide the GMB Crush Chrome tool into 2 main features:
👉GMB Audit for competitive advantage.
👉GMB Audit for lead generation.
Below we will explain each feature and explain how it can help your local SEO efforts.
🔥GMB Audit: The Competitive Advantage Feature
✌️Find out why some listings are ranking and yours aren't.
With the competitive audit feature you can analyze any GMB Listing of your choice and retrieve the following parameters:
⭐Business Title
⭐Main Categories
⭐Hidden Categories
⭐Listing Rating
⭐Amount of Reviews
⭐Review Attributes
⭐Description
⭐Total GMB Post count
⭐GMB Post Publishing Frequency in the last 90 days
⭐GMB Post dates
Get instant insights on 3 pack local strategy of your competitors, and use this data to optimize your own 3 pack listing for better results.
🔥GMB Audit: The Lead Generation Feature
✌️Leverage your time by prospecting for potential customers!
The GMB Crush Lead Generation feature allows you to target your activities on the top 22 search result listings, giving you the power to research and analyze 20 organic and 2 paid results.
From these 22 results you can see the following parameters:
⭐Business Titles
⭐Google Maps Page #1 Main Categories Trend
⭐Google Maps Page #1 Average Rating
⭐Google Maps Page #1 Average Number of Reviews
⭐Address Visibility
⭐Phone Visibility
⭐Number of Listings Buying Ads (Ad Label)
⭐Number of Listings with high potential underperforming
Now let’s dive into how you can use this information for your lead generation efforts.
The GMB Crush update allows you to audit the top 22 GMB results, giving you a better insight into the direction you should be moving in while understanding whom to talk to and identifying those potential businesses you should be approaching.
👉Identify who is paying for Ads
The GMB Crush Chrome tool scrapes the top 22 competition based on your current map view. Where the first 2 results will be paid results if somebody is advertising in that specific region. Once your scrape is done, these 2 ads can then be placed at the top of a list using this special chrome extension for Google My Business. This means we can now identify which companies are paying for ads and how to target them by knowing their business needs!
👉Identify Outsider Listings
Outsiders are listings that have the potential to feature in top three search results but need a little SEO. For example, if you see a listing at spot number 9 with great ratings and reviews which is almost equal to those listed before it on the first page of your organic search engine result list, we can call this an outsider.
Now, from this data, we can start to identify potential new business opportunities. We can then target and cold-call those businesses with good ratings or high numbers of reviews that also have a functional website. This means that we'll be able offer them SEO services quickly and efficiently in order to help take their company's rankings up the charts!
🔥Exporting and combining CSV`s
⭐To get your audit CSV file, just go to the top table and press download CSV.
⭐Lead Generation CSV File
To get your CSV file, simply scroll down, click “Download CSV”, and boom – it’s done! Simple, easy, efficient. You can then start to identify your future partners.
GMB Crush Pro Tip: Follow the same procedure for all other keywords that your potential clients are trying to target, and you will soon begin to see what parameters are the most relevant for multiple keywords at once.
With this data, you can then combine and categorize your results based on your own parameters and filters.
As GMB Crush grows and evolves into a must-have free Chrome extension, we are working hard to turn it into a competitive tool that provides legitimate value to agencies and business owners alike.
Recommended Reading >> bit.ly/32kRpzw
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