Direct Mail can be an extremely effective marketing tool, but many don’t use it appropriately or to its fullest potential.
See most people take the shotgun approach and hit as many people as they can, but can only afford to do it once or twice.
What's more effective is to take those same marketing dollars and focus them more intently.
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About Travis Robertson:
Travis Robertson is CEO and Founder of Robertson Coaching International, one of the fastest growing coaching and training companies in North America. Travis has trained tens of thousands of business professionals across the globe on high-performance marketing, business development and team building, and is recognized as one of the leading experts on recruiting and retention strategies for this new era of business.
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