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LEADS Generation Strategies 2017 - How to get more Leads, Sales and increase your Conversion
Here are some tips for creating a system that will help you identify leads in your small business, and hopefully turn them into customers.
The first step of lead generation is identifying your target audience. You can't successfully reach and sell to your ideal customer if you don't know exactly who that is, so it's important to research your audience and come up with a clear picture of who they are, where they live, what they like to do, how much money they make, what their lifestyle and personality is like, etc.
In order to generate leads, you need a promotional plan that will get your products and services in front of members of your target audience. There are a number of ways you can promote your business, and again, you will want to use your marketing plan to identify the most effective methods for your business.
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